Everyday Experiments

IKEA SPACE10

How can technology redefine life at home?

Everyday Experiments is a series of digital studies for IKEA's research and design lab - SPACE10.

I was responsible for the design and animation of Fort Builder and Extreme Measures at FIELD.

Below are the final deliveries I was responsible for

Fort Builder still

Fort Builder animation - dynamic setup by Adam Priester

Design Process

Fort Building sculpture explorations

 -- each inspired by a different 'childlike' concept

a family Ferris wheel

Jenga finale!

a front end loader truck, a seesaw and a telescope

Inspired by Japanese Torii

*References found online

Extreme Measures early explorations

Early elephant character direction sketches

Shading alternative explorations

-- bubble gum rave with graphical approach

Shading alternative explorations

 -- dark iridescence

Credits

Commissioned by

IKEA SPACE10

 

Executive Producer

Xavier Boivin

Creative Lead

Xander Marritt

 

Executive Creative Director

Marcus Wendt

Producer

Alice Shaughnessy

Design and Animation

Nicolas Le Dren, Ariel Lu, Davide Piscitelli, Adam Priester, Luke Hale

Client Director

Vera-Maria Glahn

 

Development

Jonas Otto, Adam Samson

 

Feel free to drop me an email to discuss a possible project or just say hi =)

© 2020 by Ariel Lu.

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